Session Date
Lesson Topic
Website Functionality Continued
Lesson Outline
We examined different websites to evaluate their interactive content and customer service efforts. We learned about the benefits of affiliate marketing and mobile vs desktop optimization. New topics included how market research is necessary for companies to determine what should appear on the landing page to increase time spent on the site and lead to conversions.
Assignment
None
Session Minutes
45
Minutes Student Attended
45
Lesson Comments
Cameron gave great examples of interactive websites like being able to have golf clubs fitted online and understood the convenience offered to the customer.
Session Hours
0.75
Hours Attended
0.75
Entry Status
Review Status
Student Name(s)
Subject
School