Cameron continues to impress by immediately writing copy / stories in real time as we discuss. Naturally I point out perspectives to consider, angles for stories as well as keeping him on track on how stories are structured. For example he doesn't have say what the upset Mom of two toddlers has to say about Top Golf, she will say it in the sound bite (although you can set up her sot with ann audio trax which says the noise & lights will not help getting her kids to sleep) While you get footage of her in yard with kids. Same as not just getting Mayor sound bite but get footage of City Hall while there.